Brand & Customer Manager (Oncology)

☑ Основы вакансии:

Опыт работы: 3–6 лет.

Тип занятости: полная занятость.

График работы: полный день.

Зарплата: по результату собеседования.

Примерное место работы: РФ, Москва.

☑ Актуальность объявления:

Это объявление № 6823609 добавлено в базу данных: Суббота, 20 апреля 2024 года.

Дата его обновления на этом интернет-ресурсе: Суббота, 27 апреля 2024 года.

☑ Репутация компании "ООО MSD Pharmaceuticals":

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☑ Подробности о вакантном месте:

MSD’s Oncology division is dedicated to delivering breakthrough innovations that extend and improve the lives of cancer patients worldwide. Our team of dauntless, forward-thinking individuals achieves this through an unwavering commitment to supporting accessibility to medicine, providing new therapeutic procedures, and collaborating with governments and payers to ensure that people who need medicines have access to them. At MSD, our focus is on innovation and launch execution excellence; we translate breakthrough science into innovative medicines that help people with cancer across the globe.

B&C manager responsible for developing, monitoring and innovatively refining in-country marketing activities and strategies for certain products from Women Health portfolio to increase market penetration and profitability. To do this, he/she ensures country alignment with global and regional brand strategy and planning. Analysis market trends and develops product positioning and growth strategy.

Specific responsibilities include:

• Lead development of annual strategic and monthly operational brand planning in-country, taking into account in-depth understanding of customer and patient needs, the market environment (including competitive intelligence), resource availability and strategy and planning standards

• Leads development, execution, refining of marketing plans to meet sales and share results, optimizing available resources
• Actively analyse key competitors’ performance and market place and identify key measures to assess plan performance at the market, segment, and customer levels, taking into account key drivers of customer and consumer behaviour
• Establish and maintain strong working relationships with key customers and top opinion leaders. Identify and lead execution of key opinion leaders development program, in support of in-country brand planning
• Ensure cross functional work with strategy and planning Brand team, Sales & Commercial, Medical Affairs department, purchasing and finance departments, key opinion leaders
• Lead pre-launch and launch activities on a new product
• Actively take part in developing and implementing the Portfolio Selling concept

Qualifications, Skills & Experience:

• University degree
• Successful working experience no less than 1 year as a (Senior) Brand & Customer Manager
• Working experience in pharmaceuticals/consumer care industry no less than 5 years
• Thorough understanding of product life-cycle
• Excellent written and verbal communications skills. Understands and effectively communicates across challenging business environment
• Strong understanding of the business and regulatory environment
• Ability to demonstrate initiative, strategic thinking and creative problem solving in response to the communications challenges and opportunities faced by the company
• Excellent analytical and planning skills
• Advanced English is a must

Your role at MSD is integral to helping the world meet new breakthroughs that affect generations to come, and we’re counting on your skills and inventiveness to help make meaningful contributions to global medical advancement. At MSD, we’re inventing for life.

☑ О компании:

Логотип (эмблема, торговая марка, бренд) компании:

Сфера деятельности компании: Медицина, фармацевтика, аптеки; .

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